Thursday, October 4, 2012

The Online Business Person, About Survival

            The Online Business Person, About Survival

-In the struggle for survival, the fittest win out at the expense of their rivals because they succeed in adapting themselves best to their environment.- Charles Darwin.

    What is the business environment that your online business functions within?
    Who else occupies this environment?
    How big are they?
    How many traits do they share with your online business?
    If you do not ask your self these questions often then what type of online business person are your?
    My personal response to this last question is that you are the type of online business person who is in danger of being overtaken and or eliminated by the competition you are unaware of.
    To know who else occupies your market space is to develop an important survival skill. Perhaps the most important survival skill.   



    So do your research carefully and identify whom it is that you are competing with. This may take time, but it takes time to run a successful business.  After all the survival of your business may depend upon this research.
    Once you have found out who your strongest competitors are then the next step is finding ways to outshine them. To reach out to their customer base and use that base to grow your own business. You can do this through marketing or undercutting their prices.
    “That’s not fair.”
    Really? Think that over for a while and tell me that it is not fair again after it has been done to you a few dozen times. All is fair in love, war and business. It is in the end not about being fair or being liked, but about survival. Your business must survive because you depend upon it. Your family depends upon it. It has to be the most important thing to you. Each and everyday do not think only about thriving, but about surviving as well.
    Okay, that is it for today. Remember to stumble us on stumbleupon to tumble us on tumbler and to tell a friend.
    Now how about we all get back to work.
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